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24 Gloucester Road, I am so sick of boring high street fashion so discovering Ju-Ju was a revelation. I first heard of this shop on BBC's Mary Queen of Shops a couple of years ago but visiting the shop I was shocked at just what a brilliant selection of very cool and unusual labels they carry. If you are shopping in Brighton and you miss this shop you miss out. As for the customer service, it's so nice to be served by friendly human beings as opposed to the faceless couldn't give a damn characters working in just about every high street chain store.
I saw this business on BBC programme the other night. It was rubbish before they did the makeover but after it looked really good. They should have taken the advice to change its name though to Brighton Stripe.